Best URL Shortner which has been used by many people in YouTube videos and websites. They have both free and paid versions.
With the Free version, you can short the long URL. Also, you can see how many people visited the link and country name.
You can create branded links using paid version. There are three paid subscription available:
Basic Plan – $29/month
PREMIUM – $199/month
Best URL Shortner : http://bit.ly/